Visual Identity design for a Middle Eastern and South East Asian movie review app.
Have you seen it?
A new platform for the voice of Arabic, Urdu, Persian and Pashto cinema. The identity is inspired by a unifying factor of the four languages; the script.
The logo concept was driven by the Arabic/ Urdu/ Persian/ Pashto alphabet 'س' (English pronunciation [/siːn/]), a linguistic serendipity.